June 21, 2008

Delicious Library 2 has Shipped!

Ok, well, actually Delicious Library 2 shipped like four weeks ago. Sorry I didn't tell you. It's not because I don't care. Honestly, I tried to tell the press, but I think they're pretty sick of me, so there wasn't much of a splash on the news sites.

Sales have been great, though, so I can't complain.

But, hey, enough about me... what's up with your life? (Use blank space provided.)

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Really? Wow. Well, you know, stuff changes. I think it'll work out.

Oh, also, I launched a new company down at WWDC last week, called Golden % Braeburn. I'm going to license out the store I wrote to sell Delicious Library, since it was a huge pain in the tush to write, and I actually would have licensed a store from someone else if there'd been a decent option back when we launched Delicious Monster.

I know, it seems kind of pretentious for one guy to have two companies. Even *I* blush a little at it. But, it kind of makes sense — Golden % Braeburn's only going to have customers in the dozens, and they'll all be Mac developers. I didn't want to confuse my Delicious Monster customers by saying, "Oh, hey, now that you've bought Delicious Library, would you maybe be interested in buying a store to sell software on the internet?" That doesn't pass the "mom" test. (Incidentally, as my mom gets battier I'm finding it harder and harder to write software that passes the "mom" test. I'll have to go back to using Matas' mom as the eponymous mom from the test.)

You can see how it kind of de-focuses my message, yes?

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A lot of people have been asking about Pimp My Code... No, it's not dead, it's just that those entries take approximately a day to write, and when I was in the final months (and months and months) of Delicious Library 2 I really felt like I owed it more to my customers to actually write my dang software than to publish my vanity blog. (I know, I wrote about my cat and girls and stuff — those entries take like half an hour. I don't have to fact-check them or anything.)

So, we'll have some code pimping here soon... coming up first is the on-the-fly localization code that's part of what I'll be sharing with all Golden % Braeburn customers (one of the advantages of licensing the store is you also get all my helper code), and also the system I'm trying to get Apple to switch to. You can evaluate for yourself whether it's better than AppleGlot or FoobleBlot or whatever you are using.

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On a personal note, recently my shrink said to me, "Hey, Wil, why don't you drop the pimp act? Nobody actually looks at show-offs and thinks, 'Oooh, I like him.' In fact, everyone resents them."

This made a lot of sense, so I'm officially renouncing my phony pimpitude. Honestly, I'm just a geek who stays up late and plays GTA and makes clumsy passes at pretty girls and tries to write software. That's me.

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